Cookie Policy

Cookies are small text files stored on your device when you visit a website. They are used to remember preferences, analyze browsing behavior, and in some cases, personalize advertising. Cookies can be session-based (deleted when you close the browser) or persistent (remain for a defined period).

On ecproplend.com we use the following categories of cookies: • Necessary cookies: Essential for the basic functioning of the site, such as navigating between pages and accessing secure areas. Cannot be disabled. Example: consent preferences stored locally. • Analytics cookies: Allow us to collect anonymous information about how visitors use the site (pages visited, time spent, traffic sources). We use Google Analytics 4 for this purpose. These cookies are only activated with your explicit consent. • Advertising cookies: Allow us to show relevant ads and measure the effectiveness of advertising campaigns. We use Google Ads for this purpose. These cookies are only activated with your explicit consent. • Personalization cookies: Store your preferences (such as language or region) to offer a personalized experience on future visits.

Our site implements Google Consent Mode v2, a system that manages the behavior of Google tags (Analytics and Ads) based on your consent. This means: • By default, all analytics and advertising cookies are denied until the user grants consent. • When you accept cookies, we update the consent state to allow data collection according to your preferences. • If you reject cookies, Google respects this decision and does not store identifiable data, although it may collect anonymous signals (without cookies) for conversion modeling. • You can change your preferences at any time through our consent panel.

When you visit our site for the first time, you will see a consent banner where you can: • Accept all cookies. • Reject all non-essential cookies. • Manage your preferences individually for each category. Your preferences are stored locally in your browser (localStorage). If you clear your browser data, the banner will reappear so you can configure your preferences again. You can also manage cookies from your browser settings, although this may affect the site's functionality.

Some of our technology partners may set cookies on your device when you visit our site. These include: • Google Analytics (analytics.google.com) — for web traffic analysis. • Google Ads (ads.google.com) — for advertising campaign measurement. These third-party cookies are subject to the privacy policies of their respective providers.

Necessary cookies are maintained while you browse the site or for the duration indicated by each cookie. Analytics and advertising cookies have a maximum duration of 13 months from creation, in accordance with data protection guidelines. Your consent preferences are stored in localStorage without an expiration date, but you can delete them at any time.

We may update this Cookie Policy to reflect changes in our practices or applicable legislation. We recommend reviewing it periodically. The date of the last update is indicated at the beginning of this document.

If you have questions about our Cookie Policy, you can contact us at: Ecproplend S.A. Av. República de El Salvador N36-84 y Suecia Edificio Prisma Norte, Office 702 Quito, Ecuador Email: privacy@ecproplend.com Phone: +593 2 396 4100